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"The Architect" Real Estate Development Design Professionals By: Colm Dillon: "The Architect" Real Estate Development Design ProfessionalsThose of you who are new to the real estate develo... surveyors and interior designers. An architect will listen carefully to what you want.Their designs will consider impor... How Can the Average Person Build Wealth in Real Estate? By: Dan Auito: Books on real estate are a dime a dozen—and most focus on taking advantage of someone else’s misfortune. They frequent... “I even offer a money-back guarantee,” he said. “People have absolutely nothing to lose and everything to gain.” *Magic... Personal Branding Techniques for Real Estate Agents and Brokers By: Dan R. Vella: A key principle of marketing is to find something unique about what you offer as the basis of your sales message. Even... rated Real Estate marketing articles of 2004, and created a must-have e-book - “Essential Marketing for Real Esta... Real Estate Investing By The Numbers By: Mark Walters: Real Estate Investing By The NumbersJust like most things real estate investing can be broken down into easy to learn ... how to buy real estate:Most sellers want to sell their property for full price and all cash. Investors generally want t... 10 “No Money Down” Ways to Buy Real Estate By: Richard Massey: Turn the Television on any Sunday morning and you’ll find yourself in the middle of a “how to buy real estate” infomer... willing to carry the balance of $135,000. Try offering $155,000 in the form of a promissory not instead of cash. The se... 7 Marketing Methods for Real Estate Coaches Joanne VictoriaYou shower, shampoo, dress your best, check to see if you have plenty of business cards, drive about an hour, introduce yourself by saying "Hi, I’m Mary and I’m a coach" and the other person says, "Hi, I’m Jack and I’m a coach, too!". You meet more coaches than you knew existed. How do you get business when you are surrounded by what may be perceived as your competition? Here’s a great strategy to create fantastic outcomes. Time is precious and you can’t get it back, so it needs to be used wisely. For those of you who have limited time or don’t have much of a desire to network, but you know you have to, try Target Networking® for Real Estate coaches. As you target your work market for clients, you can target or focus your networking market using the same skills. As an example, what if your target industry is real estate? Your target markets could include the bank, mortgage, real estate and insurance companies. Your target audience then becomes banking executives and mortgage brokers, real estate brokers and real estate and insurance sales people. What do next? Follow these 7 methods to Target Networking® success for your Real Estate Coaching career. 1. Research these audiences in your area, determine their association meeting places, and invite yourself as a guest. Remember, the smaller the niche, the bigger the reward. If you go deep within your industry, you become the expert in your field and the possibilities are endless. 2. If part of your marketing plan is speaking presentations, you could also get yourself a free booking at any of these organizations with your target audiences. Yes, I said free. If you are willing to spend your time milling about an obscure cocktail party venue with unknown quantities, you could easily put together a 30-minute presentation in front of your entire market. You will create new relationships, save time and make more money. 3. Here’s the drill. Grab your yellow pad and let’s get going! A. Use one page at a time and place the sample industry, Real Estate, in the center. B. Without conscious thought, jot down anything that comes to mind in relationship to Coaching in the Real Estate industry. You can help these people in many ways. C. Your final document, or at least one of them, should look like a sunburst, with your industry, the sun, and your market, the rays. D. You could extend this piece even further by adding another dimension, your audience. The sun is the industry, with lines as the sun’s rays representing your market and lines off these representing your audiences. 4. Check your local business newspapers for anything close to what you have chosen. Refer to the yellow pages if you’re not familiar with these publications or associations. 5. When you get a copy of these business newspapers, check their calendars for meetings in your industry or market. 6. Visit your local Chambers of Commerce, check the membership list and get brochures of businesses in your target industry, target market and target audience. 7. Go to the reference section of your business library and review the Major State, Regional and National Trade and Professional Associations of the United States. The Association books have subjects by index, so if you did this today and went to "Real Estate, National", you would discover a minimum of 60 associations! This does not even include State & Regional. So, pick up that phone, start dialing and enjoy Target Networking® for Real Estate Coaches. With this exercise, you will have a major part of your year’s marketing and networking successfully managed. You will be the only Real Estate Coach in the room, get the clients that are truly in your target market and make that drive and all your efforts worthwhile. Joanne Victoria , owner of New Directions in Sausalito, CA, works with independent professionals who want to build their business and still stay true to who they really are. Buy her book, Lighting Your Path! How To Create the Life You Want, here: http://www.JoanneVictoria.com/book.htm Sign up now for her FREE monthly e-zine Lighting Your Path! - Discover Your Inner Truth at: mailto:JoanneVictoria-subscribe@topica.com Tel: 415-491-1344 mailto:Joanne@JoanneVictoria.com
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